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Tell us a little about your day-to-day role?
As a Business Analyst, my day-to-day role is to bridge the gap between business needs and technical solutions. On any given day, I engage in various tasks aimed at understanding the bigger picture and ensuring the right solutions are implemented effectively. Beyond core analysis work, I mentor fellow business analysts, supporting their growth and sharing best practices. I also write blogs, reflecting on workplace observations, which helps foster knowledge sharing and continuous improvement. I am passionate about promoting diversity, equity, inclusion and belonging (DEIB) and actively advocate for it within the workplace. Additionally, I contribute to bid writing and often wear multiple hats to support evolving business needs, adapting to new challenges as they arise.
What is the biggest challenge you find in your role/industry?
The biggest challenge I face in my role as a Business Analyst is never getting comfortable. There’s no room for a ‘comfort zone”. In this field, the landscape is always evolving and I am constantly learning and adapting to new industry trends and external factors. As these trends shift, the role demands flexibility and the ability to pivot quickly. This dynamic nature is what makes the work exciting as no two projects are ever the same and the approach can vary significantly depending on the project and industry. The ability to adapt to these changes and to continue adding value in a diverse environment, is what keeps the role both challenging and rewarding.
How has the industry changed since you joined?
Since I joined the industry it has continued to evolve in response to emerging threats, technological advancements and shifting global landscape. Some of the key developments:
- AI and Automation: The use of Artificial Intelligence (AI) and Machine Learning in data analysis and threat detection has significantly advanced. The Automation of routine intelligence gathering tasks, allowing analysts to focus on higher level strategic work.
- Emerging Threats from Technology: With technological advancements, new forms of threats emerge such as deepfakes, which are used for misinformation and quantum computing, which could potentially disrupt traditional encryption methods.
- Privacy and Ethical Oversight: Increases in surveillance technologies have resulted in focusing on balancing security and privacy and to ensure intelligence activities remain in line with both UK law and human rights.
Why did you want to work for Naimuri?
I work for Naimuri because it is an organisation that continuously evolves to meet the ever changing needs of its clients. The culture here encourages constant innovation and learning, where you are empowered to fail fast and learn fast, a mindset that drives both personal and professional growth. I am surrounded by talented and approachable colleagues who are always open to questions, fostering a collaborative environment where no one hesitates to seek support. Naimuri actively promotes a culture that prioritises well-being and ensures you have the support and flexibility needed to prevent burnout.
What tools or technologies do you use most?
In my day-to-day role, I use digital productivity platforms for document creation, collaboration, and email management. I also use office software when required by a client. Currently, I am exploring AI-powered tools and practicing prompt engineering to refine my skills in this area. Additionally, I leverage version control systems for technical collaboration, ensuring documentation is properly managed and tracked. These technologies help me stay organised, improve efficiency, and continuously adapt to the evolving demands of my work.
How do you keep yourself ahead of technological advancements?
I stay ahead of technological advancements by following a range of industry blogs and resources. I regularly read MIT Technology Review to stay updated on the latest developments in technology and how they impact various industries. I also subscribe to Harvard Business Review to gain insights into how technology is shaping business strategy, leadership and digital transformation. Additionally, I follow BA Times and BA Digest for business analysis insights. Engaging with these sources allows me to stay informed on both the technological and business impacts of industry shifts, helping me remain adaptable and forward thinking in my role.
What excites and scares you about developments in the technology sector?
There are many groundbreaking technologies reshaping our world today, three technologies that excite me are: personalised medicine, personalised AI agents and advanced robotics. These developments have the power to transform how we approach health, productivity and human interaction.
However, what scares me is the potential consequences of these rapid advancements. The rise of personalised AI agents could lead to privacy concerns and dependency as these technologies learn intimate details about our lives. For example, in healthcare, while personalised medicine offers huge benefits there are also risks regarding data security as sensitive information becomes digitised and accessible. Additionally unequal access to these technologies could deepen social divides.
Furthermore, what scares me is the growing collection of personal data, raising significant concerns about surveillance and privacy. As organisations increasingly collect and store large amounts of information, there is an escalating fear about how this data might be misused or exploited, potentially threatening our individual freedoms. Exacerbating this issue are the dangers posed by deepfakes and AI-generated misinformation, which have the power to distort reality and manipulate public opinion. Additionally, the rapid rise of AI presents serious ethical challenges, particularly surrounding issues of bias, decision-making and accountability. Ensuring AI systems are fair, transparent and aligned with human rights and values is crucial as these technologies become more deeply embedded in our daily lives.
